Are your employees “bored out”?

by Sara Gilbert | Jan 16, 2020 | Uncategorized

We’ve all heard of the “burn-out”, but do you know about the “bored-out”? One of the key elements in business is having an exceptional team. As the African saying goes, “Alone we go faster, together we go further”. In recent years,...

Centers of influence: after the “who” let’s explore the “how”

by Sara Gilbert | Dec 2, 2019 | Uncategorized

In our last post, we discussed the different types of centers of influence – traditional and non-traditional. Now, let’s see how we can approach them. It’s easy to outline a strategy in an article or conference, but it’s even more useful for...

The two types of centers of influence essential to business development

by Sara Gilbert | Nov 4, 2019 | Uncategorized

We all know that centers of influence can have a significant impact on our business development strategies. But how should we approach them? And what kind of professionals should we approach? Business development strategies have certainly changed in recent years. I...

Two approaches to growing your business (Part 2)

by Sara Gilbert | Sep 26, 2019 | Uncategorized

Because time is a limited resource, you need to use one-to-many strategies to maximize your marketing efforts. Last month, I explained how one-to-one marketing strategies contribute to your business development. Although they are essential, it’s impossible to only...

Two approaches to growing your business

by Sara Gilbert | Aug 31, 2019 | Uncategorized

In my previous blog post, I explained that there are as many strategies as there are entrepreneurs. There’s no magic recipe, and the strategy that works is the one that matches your personality, your communication style, your abilities, and your natural talents....

The 4 growth strategies within your reach

by Sara Gilbert | Aug 5, 2019 | Uncategorized

Will Rogers, an actor and social commentator of the early 20th century, said, “Even if you’re on the right track, you’ll get run over if you just sit there.” In business, if you do not move forward, you move backward – period. It is therefore...