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Ditch the business plan, do this instead

Ditch the business plan, do this instead

by Sara Gilbert | Nov 30, 2017 | Uncategorized

December is Write a business plan month, the time of the year where entrepreneurs recap the year that just ended and start planning their goals and objectives for the upcoming year. In theory, it’s all nice, but in reality, that’s not what’s going to...
3 mistakes you’re making in your marketing

3 mistakes you’re making in your marketing

by Sara Gilbert | Oct 31, 2017 | Uncategorized

We all know that sales keep you in business, but marketing is what keeps you in sales in the first place. Rarely do I hear an entrepreneur tell me, “Oh, I love working on my marketing stuff!”, yet having good marketing can be the difference between getting a client or...
1 ‘starter’ + 1 ‘finisher’ = the ultimate team combination for success

1 ‘starter’ + 1 ‘finisher’ = the ultimate team combination for success

by Sara Gilbert | Sep 26, 2017 | Uncategorized

Do you come up with lots of new projects and new ideas and things you want to do, but after the initial excitement wears off, you struggle to finish what you have started? If you’re creative and ambitious, I’ll bet the answer is likely “yes.” Personally, I love...
Modern resources to simplify your life and your business

Modern resources to simplify your life and your business

by Sara Gilbert | Aug 16, 2017 | Uncategorized

In sport, as in business, the best tools make all the difference. If you practice a sport, you know how important it is to choose the right equipment. I’m a rock climber and I use the best equipment possible, which helps me perform better (I’m no pro, but I’m working...
Ten ways to monetize your communication strategy (+ a downloadable workbook)

Ten ways to monetize your communication strategy (+ a downloadable workbook)

by Sara Gilbert | Jul 17, 2017 | Uncategorized

Ah! Communication. Newsletter, blog, vlog … everybody talks about it, everyone recommends them. In this era of content marketing, increasing your visibility, sharing ideas and establishing your value to your current and potential clients and your centers of...
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