Emotion in business pays off—big time!
95% of our decisions are based on emotions. What feelings do you evoke in your clients? Most entrepreneurs believe that their clients and potential clients decide to do business with them according to a series of rational criteria: their experience, their expertise,...
ROE + HP = the real formula for business success
We’re entering a new decade, a decade that - I believe - will focus on people, on the human side of business. A new era where human performance will greatly enhance our business performance. An era where soft skills will take the place it deserves and humanize...
Are your employees “bored out”?
We’ve all heard of the "burn-out", but do you know about the "bored-out"? One of the key elements in business is having an exceptional team. As the African saying goes, "Alone we go faster, together we go further". In recent years, there has been much research...
Centers of influence: after the “who” let’s explore the “how”
In our last post, we discussed the different types of centers of influence - traditional and non-traditional. Now, let's see how we can approach them. It's easy to outline a strategy in an article or conference, but it's even more useful for you to have concrete...
The two types of centers of influence essential to business development
We all know that centers of influence can have a significant impact on our business development strategies. But how should we approach them? And what kind of professionals should we approach? Business development strategies have certainly changed in recent years. I...
Two approaches to growing your business (Part 2)
Because time is a limited resource, you need to use one-to-many strategies to maximize your marketing efforts. Last month, I explained how one-to-one marketing strategies contribute to your business development. Although they are essential, it’s impossible to only...
Are good manners about to become extinct? Here are five that have evolved
In the name of authenticity or due to the lack of time, “I am so busy”, politeness and civility may give the impression that they are about to become extinct. Based on circumstances and society-based, manners, like human behaviours, evolve. In the era of...
Two approaches to growing your business
In my previous blog post, I explained that there are as many strategies as there are entrepreneurs. There’s no magic recipe, and the strategy that works is the one that matches your personality, your communication style, your abilities, and your natural talents....
The 4 growth strategies within your reach
Will Rogers, an actor and social commentator of the early 20th century, said, "Even if you're on the right track, you'll get run over if you just sit there." In business, if you do not move forward, you move backward – period. It is therefore essential that business...
Are you meant for more?
Have you ever wondered what else is possible? If there’s more to life than the daily grinding of getting up, eat breakfast, go to work, come home, make dinner, relax a bit and go to bed – rinse and repeat daily. What if life was meant for thriving? What would it be...